Digital Marketing to Enhance Customer Experience and Increase Airport Revenue (2023)
Chapter: Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area
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Previous Chapter:
Chapter 4 - Developing a Digitalization Strategy
Next Chapter: Chapter 6 - Partnership Candidates that Ease the Development of Digitalization
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
Suggested Citation:
"Chapter 5 - Digitalization Strategy by Nonaeronautical Revenue Area." National Academies of Sciences, Engineering, and Medicine. 2023. Digital Marketing to Enhance Customer Experience and Increase Airport Revenue. Washington, DC: The National Academies Press.
doi: 10.17226/27132.
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